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An Introduction to Automated and Interactive Processes

All managers face the same question: “How do I improve the way my business works?” Well, according to BPTrends 2016 report, the percentage of executives who see processes as the crucial way to drive their businesses forward is 24 times the number who always have standard processes to follow and 6 times the number who always document their processes. Executives see the value yet fail with the execution. Clearly, we need to investigate how processes can be employed better in the workplace. Microsoft’s Developer Network see effective processes as fitting into two neat categories: automated processes which are software...

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Kathleen “Kitty” Ratcliffe | Crain’s St. Louis

In this ongoing series, we ask executives, entrepreneurs and business leaders about mistakes that have shaped their business philosophy. President, Explore St. Louis Background:   The St. Louis Convention and Visitors Commission, which does business as Explore St. Louis, is a nonprofit civic organization charged with promoting St. Louis and St. Louis County as a destination for leisure and business. Prior to joining Explore St. Louis as president, Ratcliffe served as executive vice president for the New Orleans Metropolitan Convention and Visitors Bureau. The Mistake: Taking a position that leaves you no room for negotiation. I was an 18-year-old...

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3 Big (Ongoing) Issues the Recent Cracker Barrel Social Media Crisis Highlights

In case you missed it, Cracker Barrel fell victim to the most recent “internet mob” last week and had its social media pages completely taken over by folks fighting for Annette Byrd (#BradsWife) to get her job back. A little background: In Feb., Cracker Barrel fired Annette Byrd. On Feb. 27, Annette’s husband, Brad, started ranting about the firing on Facebook. On March 21, he posted a comment on Cracker Barrel’s Facebook page asking why his wife was fired. A couple days later, seemingly the entire internet was commenting on Cracker Barrel social media posts (Facebook, Twitter, Instagram) about...

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Do What Works; Don’t Do What Doesn’t!

Recently, I wrote, Predictable Revenue. It’s about sales process, in the article I made a statement which is suddenly making the rounds on social media. I said, “While the concept of the sales process is very simple—do what works, don’t do what doesn’t work, recognize the patterns for success, repeat, repeat, repeat.” The concept, Do What Works, Don’t Do What Doesn’t, really applies to everything we do. Some of you are getting pissed off, thinking “Dave you are stating the obvious, do you take us for idiots?” Well, no, but….. Too often I see organizations committed to doing what...

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3 Tips for Handling Negative Comments Like a Social Pro

The current climate of Social Media can be a bit hot as of late. Updates people feel very strongly about tend to draw some serious commenting, often not very pleasant. While most of the really nasty, negative comments are aimed at personal updates or news articles, occasionally negative feedback or comments make their way to a business page, perhaps even to your business page. Here are 3 tips for handling these comments like a Social Media Marketer without damaging your reputation. 1. Be Polite and Helpful Even when you don’t want to be nice, be nice! Again, this is...

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